On April 25, 2019 Tomsk CCI will give a seminar on - Marketing and Sales. Strategy in 2019

Tomsk CCI will organize a seminar on “Marketing and Sales. Strategy in 2019”, which will be held on April 25, 2019 in the conference hall of Tomsk CCI.

Tomsk CCI will organize a seminar on “Marketing and Sales. Strategy in 2019”, which will be held on April 25, 2019 in the conference hall of Tomsk CCI. 

Program:

1. Introduction. Determination of goals and objectives of the participants

2. Target audience identification and focusing

3. Packaging and branding – evaluation of product real value

- Principles

- Client's avatar formation

- Benchmarking

- Web-site packaging

4. Sales strategies for complex or expensive products

- 3.0. Sales. Formation of the environment and target audience

- Sales through search. Secrets of contextual advertising

- SMM-trends in 2019

- Web-Analytics

5. Creation and control of sales process

- Working with customers base

- Implementation of CRM system

- Lead generation and working with purchase funnel

- Scripts making

- Personal sales (phone calls, meetings and presentations)

- Practical work

6. Summarizing. Feedback.

Seminar moderators:

Valery Koshelev – Over 15 years in the sales market (personal sales, sales management). More than 200 trainings on sales and marketing. Co-founder of "Directoria" Consulting Company. Founder of Sensei Promotion Producers Center. Certified consultant of MyLifeOrganized task manager. Certified XMind-specialist. 

Sergey Miloserdov – Over 3 years in Internet-Marketing. Head of SMM-direction of Sensei Promotion Producers Center. Graduate of Netology and SkillBox online-professions universities. 

Mikhail Yuzhakov – Project Manager in Sensei Promotion Producers Center. Certified Yandex. Direct Specialist. Founder of “Mozart” Advertising Agency. Doctor of Science.