Tomsk CCI will give a webinar "How to improve the effectiveness of participation in exhibitions"

Tomsk CCI with the support of International Institute of Management of Businessmen Associations (Moscow city) will give a webinar on "How to improve the effectiveness of participation in exhibitions".

The event will take place on February 15-16, 2018 in the conference hall of Tomsk CCI (Tomsk, 71a Krasnoarmeyskaya Str.) from 14.00 till 18.00.

Participants of the webinar will be able to organize and fill up their exhibition experience, get acquainted with effective exhibition technologies and see which techniques can be applied in their own practice with the help of real examples in order to increase significantly the number of contacts with target visitors and sales volume.

Major issues of the webinar:

-          Facts, obstructing exhibitors to achieve maximum results at the exhibitions

Typical mistakes and stereotypes

-          How to set challenges of exhibition participation correctly

-          “Expoeffectiveness formula” – how to calculate in advance an average number of contacts, necessary quantity of employees for work at the stand, standard of contacts with the visitors for one employee, average number and approximate sales volume after the exhibition.

-          How to create foundation of success at the exhibition.

-          Exhibition stand

-          Polygraphic and promotional items

-          How to organize successful business event at the exhibition

-          Ho to use advertising opportunities of the exhibition in order to improve stand attendance

-          Exhibition team. Who is necessary at the exhibition

-          How to turn exhibition visitors into clients

-          Methods of work with visitors

-          Practical advice on exhibition work

-          Postexhibition period. What do you have to do after exhibition

Nikolay Karasev (Moscow city)- general director of the agency of exhibition consulting "ExpoEffect" will be lecturer of the webinar.  He is the author of practical manual "How to get maximum benefit from the exhibitions". Nikolay Valentinovich has long-term experience in the exhibition industry, he has conducted over 500 seminars since 2006. Nikolay’s professional education and oratorical skills guarantee the highest quality of this webinar.